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Trade Fair for Plastics and Rubber
UPAKOVKA/UPAK ITALIA 2015.
Between 27 January and 30 January 2015, some 19,000 visitors from Russia, CIS and neighbouring countries attended both events.
Crisis does not deter international suppliers to the Russian market
Both Moscow trade shows, interplastica and UPAKOVKA/UPAK ITALIA, record steady visitor flow
While Russia’s weak rouble, the dramatically declining oil prices and the challenging political situation are affecting the Russian market for plastics, rubber, packaging and process technology, business has by no means come to a grinding halt. Russia and its neighbours still have a substantial demand for investment and an unbroken interest in advanced machinery, production and process technology and high-tech materials. The domestic consumer goods and packaging industry is under pressure to improve its competitive edge so as to substitute the decline in imports. Hence, business owners and industrialists are keen to find out more about innovative technologies and maintain or establish business contacts with suppliers, even if business projects cannot be rolled out immediately.
Accordingly, there was a keen interest in the two major trade fairs for plastics and rubber, processing, packaging and printing, interplastica and UPAKOVKA/UPAK ITALIA 2015. Between 27 January and 30 January 2015, some 19,000 visitors from Russia, CIS and neighbouring countries attended both events. While many of them were regular visitors, there were also numerous company representatives, who attended the fairs because they expected the current market changes to improve their sales opportunities. About 950 exhibitors from 35 countries presented their products at Moscow’s EXPOCENTRE in Krasnaya Presnya.
“Considering the current conditions, we are very happy with these results,“ Werner Matthias Dornscheidt, Chairman and CEO of Messe Düsseldorf stated. “The fact that so many international exhibitors attended the interplastica and UPAKOVKA/UPAK ITALIA trade shows speaks of great confidence in the Russian market. And their commitment was rewarded by an unexpectedly high number of visitors. This success confirms the significance of both events for their respective industries. In times of challenging political conditions and difficult business relationships, we hosted two major trade shows to ensure that business relations will remain unaffected.” Messe Düsseldorf and its subsidiary Messe Düsseldorf Moskau OOO co-host both trade shows. UPAKOVKA/UPAK ITALIA is hosted in cooperation with the Italian organiser Centrexpo.
Visitors used the four-day event to gather comprehensive information on the current range of international products. They unanimously provided positive feedback on the undeterred attendance of global businesses. In turn, exhibitors were delighted by the keen interest of the trade show visitors who did not seem discouraged by the fact that many Russian businesses are currently dealing with major challenges. Project financing was identified as one of the most detrimental challenges, particularly for medium-sized and small companies.
Despite the drop in orders, Germany has not lost its rank as the most important supplier to the Russian plastics and rubber processing market by far and has retained a market share of 35.5%, followed by China with 14.9% and Italy with 14.7% (2013). The current figures reflect the challenging situation facing the Russian consumer industries: over the first eleven months of 2014, Germany sold plastics and rubber machines worth EUR 141.9 million, down 30.7% on the previous year’s results. In 2013, the global export of plastics and rubber machines to Russia only dropped by 4.7 % compared to the previous year, totalling EUR 615.7 million.
MOSCOW TRADE FAIR HOTELS
There are plenty of reasons to join us FOR THE INTERPLASTICA MOSCOW Trade Fair .
You will meet knowledgeable industry leaders who will address a range of topics, link informative strategies for building your business, and learn how European demographics and psychographics differ from those in the U.S.
Put simply, if you want to tap into the vital European business market, you need to be at the INTERPLASTICA MOSCOW Trade Fair and Trade Show with TTI Travel, the Trade Fair Travel Specialists!
TTI Travel International Trade Fair Travel Tips
Taking care of details before you depart can make the difference between a smooth trip and a traveling nightmare. Here are a few first steps to get you started on the right foot: